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Empowering with knowledge

Wednesday, March 07, 2018

Sumit Singh Gandhi (Rahul Singh) is the founder and CEO of CATKing Educare. CATKing Educare is a leading coaching institute in Mumbai and Pune which focuses on strategic, engaging and high quality education. With CATKing Online, the company plans to improve the quality of education, PAN India, with the sole vision of “Empowering with knowledge”.

In conversation with Dominic Rebello, Singh says he believes that Education with a blend of strategy can change the way Education is perceived globally.

What is the idea behind CATKing Educare?
CATKing was the offspring of the idea to provide the right guidance and mentoring to the aspirants’ right till the end where the students need the most support and mentoring.

What started off as the Shortcuts and Crash Course Buddy is now groomed into a leading EdTech Startup spread across Mumbai and Pune offline and an extensive Pan India reach with the Online Courses. We are the pioneers of Profile plus MBA Aptitude preparation all under one roof, with our extensive curriculum and programs that enable one to become the right fitment for your Dream College.

At CATKing we believe in building the  connect of the students with the right mentors, motivate them to  aspire to make it to the Top B-Schools and  Transform their lives with the holistic development and training cracking the best B-Schools and Placements.

The idea was to leverage mediums that the current generation engages the most with and Digitally Train them without limiting the knowledge to those physically accessible or economically capable.

How are you different from others?
We strongly stand by innovation and constantly strive for excellence in all the projects we venture into. Few innovations my team and I inculcated so as to make learning fun were Learning vocab with a twist: We realised that students often spent more time on YouTube and listening to music, we took it as an opportunity to innovate and leveraged it by creating a parody of these songs and added a vocab twist to them.

Sprint workshops and online webinars: Indians are known to cramp things and keep them for the end. Best results are delivered by always preparing harder in the end. We now have Webinar sessions happening every fortnight where we bring the best minds in the country to share their tricks and tips with future aspirants without any physical or economical limitation to this experience.

Keeping the entire team rejuvenated: We have the Management Leadership Program with management trainees from IIM Ahmedabad, Bangalore, Calcutta and NMIMS work in synergy to scale up the EdTech Space. We are very active in digital platforms. Internet is a very good source of knowledge. But, everything that is written there cannot be true. I personally overseas these platforms to ensure that our followers receive reliable content.

Any expansion plans?
Yes, we are planning to take their services to people across the country through various digital platforms. In a span of two years, we could become one of the best in the Maharashtra region. In the coming years, we want to continue this spirit to become the best in the nation.

Your vision for the company?
CATKing is not just another brick and stone coaching institute. It’s a community in itself. A community where you engage and evolve by growing and together hustling with the best . We want to innovate and generate the best possible content in the country and make it accessible to everyone and anyone who just believes he was not just born to make a living and die but to leave a mark, to be a catalyst and to bring change.

Where do you see yourself five years down the road?
5 years down the line, I wish to be known as the one stop destination for your Management Education. Like over the past three years we have established the image, if you want to crack MICA you must go to CATKing. I will change this to “If you want to do an MBA be it India or abroad, CATKing is the answer”


 

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