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Transformation Enabler

Friday, August 11, 2017

Yatin Kantak, Co-Founder and CEO of LyncBiz Corporation

Yatin Kantak is the Co Founder and CEO of LyncBiz Corporation, which is a specialized global sales management consulting firm. The company helps products and services companies to engage, enable and execute their sales strategies for faster time to market and growth. Yatin has a rich experience in managing business for more than 24 years (primarily in sales function) in leading IT organizations like Oracle, IBM, Tata Unisys, Softcel, Cyberspace, Fiona & Net-itech.

His role comprises of doing product strategy, business development, innovation and finance etc. In conversation with Dominic Rebello, Yatin says he started LyncBiz with an aim to connect Indian Start-ups with new customers/markets and to help global companies enter new markets in India.

What is the idea behind LyncBiz?
It has been observed that only 8% of global IT product companies with market value of more than a billion dollars have presence in India. This indirectly results to Indian enterprises not receiving the benefit of new age solutions. There are many companies who offer consultancy on various marketing strategies in India, however, there were none who could execute on that strategy. Hence, founded in 2015, LyncBiz was set-up with a purpose of being a transformation enabler. Incorporated in Singapore, LyncBiz is a specialized global sales management consulting firm that helps products and services companies to engage, enable and execute their sales strategies for faster time to market and growth. LyncBiz started with an aim to connect Indian Start-ups with new customers/markets and to help global companies enter new markets in India.

How does it help companies?
Since its inception in 2015, LyncBiz has worked with various global companies from Europe and United States and helped them in getting their first set of customers & partners. It also helped them exploring the Indian marketplace at a minimal fraction of cost. At LyncBiz, we do not only create strategy for our clients but also execute it using our own set of sales team. Apart from getting international companies to India, LyncBiz is also committed working with Indian business-to-business start-ups and taking them to global markets.  

In the year 2016, LyncBiz had partnered with CLANED - a Finland based Educational Startup to scale up their operations in India. CLANED provides personalized learning solutions for students on their Artificial intelligence and machine learning platform.

Previously during the year LyncBiz partnered with Whiteboard - a Hyderabad based Educational Start-up in order to provide Whiteboard's B-Toppers IIT Level Foundation program on CLANED's AI & machine learning platform to augment classroom training. Here it helped the product and company i.e Claned and Whiteboard to come together and establish a local joint venture relationship by targeting more than 1,00,000 students.

LyncBiz recently partnered with Safeguards International, a US based payroll management firm to expand their operations in India. Through this association, LyncBiz will help Safeguards target Multinational companies that lack Standardization and automation as well as face reporting issues and inefficiencies in process pertaining to global payroll management.

What is your vision for the company?
As the name suggests Lyncbiz is about  creating a platform, which connects businesses to derive mutual benefit.

What made your business so successful?
LyncBiz is a result driven company comprising of some of the best and the most strategic minds in the industry. We pool together over 150 man years of sales experience and expertise. Since, we have pan India presence with field and inside sales capability, the inside sales capability extends to global markets as well. We have trusted relationships within Indian corporates especially BFSI, Manufacturing, Retail and Government segments at C-Suite and Board level, industry thought leaders and influencers.

Since inception, Lyncbiz has raised a $1 million round fund and do not see the urge to raise any more capital rounds for now since the company has been profitable in its first full financial year. Our revenue in Q1, 2017 already surpasses what we had achieved in the previous year period. Currently, we are expecting a 5X growth this year and plan to touch 7cr in FY 2017-18

Where do you see yourself five years down the road?
5 years is a very long time, in 3 years we see ourselves as the default option for  international companies looking to enter the India marketplace and for startups in India looking to go global.

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