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City based band releases inspirational music video, tribute to Dr. APJ Abdul Kalam

Wednesday, February 24, 2016
By Parth Khatau

Purplehed, a creative production house and band unveiled the official music video of their new single 'Burn Like The Sun' to the media at the Mumbai Press Club, yesterday (Tuesday). The video was initially launched on YouTube on the January 26, the country's Republic Day, in order to pay tribute to the late former President, Dr. APJ Abdul Kalam.

The band comprises of two siblings, Ashutosh and Anurag Upadhyay who are graduates of IIT Kharagpur and NIT Warangal respectively. Ashutosh, who is also the founder of the band, penned the lyrics of the song as well as having sung it himself. Talking about the inspiration behind the video he said, “Dr Kalam has always inspired me with his teachings. He was a man with pure heart and soul. The idea behind establishing this record  is to explore diverse music and dance forms with the aim to inspire people with Dr. Kalam's teachings.”

Anurag, the co-founder of Purplehed has beautifully choreographed the video along with modern contemporary dancer Krupa Shah. “We have used our art to convey Dr. Kalam's vision. We want to portray that we must break loose from the chains that hold us back from achieving our dreams and we must go out and achieve them,” Anurag said.

The act was directed and edited by Jackson Garg is famously known for his work on the trailers of Bollywood movies such as The Lunchbox, Ugly, Dolly ki Doli, etc. He has also edited videos for popular YouTube channels like The Viral Fever, Video Daddy and many more.

The Mumbai based band further spoke of their plans to launch more material that shall continue to inspire India's youth and create more awareness about various social issues that is faced by our society.

The video can be viewed on the band's official YouTube channel, Purplehed VEVO.

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